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The Marilyn The Marilyn
The Marilyn
Sale price$34.99
Blush Crush Bracelet Set Blush Crush Bracelet Set
Blush Crush Bracelet Set
Sale price$4.99
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Woodland Wonders Potion Kit
Woodland Wonders Potion Kit
Sale price$34.99
Pink Crystal Blooms Necklace & Bracelet Set
Super-duper Tutu, Cape & Mask Super-duper Tutu, Cape & Mask
Super-duper Tutu, Cape & Mask
Sale price$36.99
Sequins Butterfly Dress & Wings Sequins Butterfly Dress & Wings
Sequins Butterfly Dress & Wings
Sale price$44.99
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Boutique Bumpy Bead Bracelet Boutique Bumpy Bead Bracelet
Pink & Silver Princess Tiara Pink & Silver Princess Tiara
Daisy Delight Mini Hairclips
Valentines Day Activities for Home
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The Aurora The Aurora
The Aurora
Sale price$19.99 Regular price$22.99
Boutique Chic Swiftie Pink Gem Bracelet Boutique Chic Swiftie Pink Gem Bracelet
Monster Cape Monster Cape
Monster Cape
Sale price$49.99
Medieval Crown Medieval Crown
Medieval Crown
Sale price$12.99
Lulu & Tilda x Great Pretenders Ultimate Holiday Advent Calendar Lulu & Tilda x Great Pretenders Ultimate Holiday Advent Calendar
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Deluxe Princess Tiara Dark Pink Bundle
Deluxe Princess Tiara Dark Pink Bundle
Sale price$36.99 Regular price$38.99
The Audrey The Audrey
The Audrey
Sale price$29.99
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6 Packs of Unicorn Sticker Earrings 6 Packs of Unicorn Sticker Earrings
6 Packs of Unicorn Sticker Earrings
Sale price$19.99 Regular price$24.99
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Daisy The Unicorn, 12" Daisy The Unicorn, 12"
Daisy The Unicorn, 12"
Sale price$14.99 Regular price$22.99
Pilot Learning Materials
Pilot Learning Materials
Sale price$0.00
Boutique Locket Necklace Boutique Locket Necklace
Boutique Locket Necklace
Sale price$4.99
Rainbow Shine Purse Rainbow Shine Purse
Rainbow Shine Purse
Sale price$19.99
Rose Gold Tutu & Wings Set Rose Gold Tutu & Wings Set
Rose Gold Tutu & Wings Set
Sale price$24.99
Frosty Sisters Hairclips, 2pc
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Christmas Tree Dress with Headpiece Christmas Tree Dress with Headpiece
Christmas Tree Dress with Headpiece
Sale price$49.99 Regular price$56.99
Boutique Chic Gummy Glam Necklace Boutique Chic Gummy Glam Necklace
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Pink Pearl Heart Necklace-Retail-Great Pretenders USA Pink Pearl Heart Necklace-Retail-Great Pretenders USA
Pink Pearl Heart Necklace
Sale price$5.99
Back to School Learning Materials
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Mermalicious Tutu Mermalicious Tutu
Mermalicious Tutu
Sale price$34.99
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Boutique Pastel Shell Bracelet Boutique Pastel Shell Bracelet
Red Triceratops Cuddle Cape Red Triceratops Cuddle Cape
Red Triceratops Cuddle Cape
Sale price$44.99
Purple Party Sequins Dress Purple Party Sequins Dress
Purple Party Sequins Dress
Sale price$42.99
Tangled Web Necklace Tangled Web Necklace
Tangled Web Necklace
Sale price$7.99
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Villain Princess Dress & Headpiece Villain Princess Dress & Headpiece
Villain Princess Dress & Headpiece
Sale price$29.99 Regular price$49.99
Save 11%
Precious Sequins "Gold" Cape & Crown Bundle Precious Sequins "Gold" Cape & Crown Bundle
Precious Sequins "Gold" Cape & Crown Bundle
Sale price$49.99 Regular price$55.99
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Charm-ed and Chain Bracelet
Charm-ed and Chain Bracelet
Sale price$2.99 Regular price$4.99
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Wonderland Ring Set-Retail-Great Pretenders USA Wonderland Ring Set-Retail-Great Pretenders USA
Wonderland Ring Set
Sale price$6.99
Save 11%
Viking EVA Sword & Shield Bundle
Viking EVA Foam Sword & Shield Bundle
Sale price$32.99 Regular price$36.99
Legendary Dragon Soft Wings Legendary Dragon Soft Wings
Legendary Dragon Soft Wings
Sale price$22.99
Build A Bracelet Advent Calendar - Cherished Charms
Boutique Enchanted Elegance Bracelets Boutique Enchanted Elegance Bracelets
Super-duper Tutu, Cape & Mask Super-duper Tutu, Cape & Mask
Super-duper Tutu, Cape & Mask
Sale price$36.99
Butterfly Bliss Dress Butterfly Bliss Dress
Butterfly Bliss Dress
Sale price$49.99
Save 5%
Deluxe Princess Tiara Pink/Multi Bundle
Deluxe Princess Tiara Pink/Multi Bundle
Sale price$36.99 Regular price$38.99
Precious Pink Sequins Cape Precious Pink Sequins Cape
Sequins Cape
Sale price$44.99
Boutique Chic Heart of Gold Bracelet Boutique Chic Heart of Gold Bracelet
Boutique Holo Pink Crystal Necklace-Retail-Great Pretenders USA Boutique Holo Pink Crystal Necklace-Retail-Great Pretenders USA
Boutique Tassy Tail Unicorn Hairclip Boutique Tassy Tail Unicorn Hairclip
Sequins Concert Queen Dress Sequins Concert Queen Dress
Sequins Concert Queen Dress
Sale price$54.99

Shop Kids Dress-Up Costumes for Every Imagination

Dress-up is more than just play. It opens the door to imagination, creativity, and self-expression. In this collection of kids dress-up costumes, you will find everything needed to turn everyday moments into meaningful play experiences. From princess dresses and fairy wings to superhero capes and adventure-ready outfits, each piece is designed to inspire storytelling and build confidence. At Great Pretenders, every costume is created with care. Soft fabrics, comfortable fits, and durable construction ensure that each item can keep up with active play. Many styles are also machine washable, making them a practical choice for parents while still feeling special for children.

A Costume for Every Story

Every child has a unique imagination, and this collection reflects that. Whether they want to rule a kingdom, save the day, or explore a magical world, there is a costume to match. You will find a wide variety of styles including princess dresses, fairy and unicorn costumes, superhero outfits, and mix-and-match accessories. These pieces are designed to work together, making it easy to build a dress-up wardrobe over time. Layering and combining different items encourages creativity and helps extend play beyond a single costume or character.

Designed for Play and Made to Last

Quality is at the heart of every design. Costumes are made with attention to detail, from carefully chosen fabrics to thoughtful finishing touches. These are pieces children will reach for again and again. Dress-up play also supports important developmental skills by encouraging creativity, communication, and independent thinking. Whether you are shopping for a birthday, a holiday, or simply adding more fun to everyday routines, these costumes offer lasting value.

Find the Perfect Dress-Up Look

With a wide range of styles available, it is easy to find something that fits your child’s interests and personality. Explore the full collection to discover kids dress-up costumes that encourage imagination and make playtime more meaningful.